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Eye Catching 3D Character Animation
ThinkingMedia offers a wide range of services related to Character Design and Character Animation. Our team delivers complete short stories, animated character sequences, character performances and gives life to consumer products.
Important Role Of Motion Capture
Motion capture is an increasingly important method for producing realistic and expressive motion. Motion capture offers the option of reducing production time and increasing the volume of animated content. ThinkingMedia uses motion capture devices, facial recognition and speech to text software to reduce production times associated with story telling and animated character sequences.
Keyframing Gives Best Results
Television commercials and visual effects (VFX) for films often require exaggerated character performances that can't be reproduced with motion capture. Cartoon characters, computer generated replacements for human actors and animated objects often need to express emotions threw their behavior. The keen eyes of our 3D animators have been trained to keyframe animation by hand in these special cases.
How Character Animation Is Reviewed
Geoff Marshall has over 23 years of experience with motion, animation and media. ThinkingMedia follows a daily review process of character animation, visual effects animation and motion graphics that involves Geoff's keen eye and attention for detail.
"I visualize the performance in my head, usually based on the verbal cues given by the voice actor, or in the case of action sequences, from the director's notes and the script. I take into consideration lighting and camera position just as a live action actor or a puppeteer must, for my craft is a mix of both. Two of my favourite actors are Chaplin and Brando - I like to mix equal amounts of method and vaudeville." Geoff Marshall - Art Director of ThinkingMedia
Technology Used To Produce Character Animation
We will use one or more of the following technologies to complete a short story or animated character sequence:
- Autodesk 3ds Max and Character Studio.
- Custom built character rigs that support real-time performances.
- Complex deformation tools for simulating muscles, tendons and skin.
- Dynamic simulations for soft and hard bodies, movement of clothing, fur and hair dynamics.
- Motion capture data, motion blending and facial tracking.
Choosing The Right Character Animation Studio
There are thousands of 3D animation studios offering character animation services across Canada and the United States. Deciding on the right animation company for your project can be challenging, but it doesn't have to be. Today's modern 3D applications are becoming more complex in nature. ThinkingMedia uses Autodesk 3ds Max and Character Studio on most character animation projects. Our character animation team is led by Geoff Marshall who has years of experience and has mastered these professional tools. So, choose ThinkingMedia because we have the right people, the right technology and the right experience.
We want to exceed your expectations and it starts by providing you with a FREE written estimate that includes our production process, details of your shot sequences, and technical breakdown of your project.








